I work for a Farm Publication that sells advertisement space. I deal with a lot of ad agencies and other people that have business degrees. My question to you is --- I have been in cosmetologist most of my life and with it goes a different type of sales and this is in person.
With the job I am in now, I do a lot of cold calling and am not always sure how to approach a client and how to actually sell that client. I would really like to know the basics or do some refresher coarse. What classes do you suggest I take. I have been looking at internet marketing and multimedia design. It seems like every thing seems to be leaning towards internet marketing and web design. I would also like to effectively be able to put together a power point presentation for our larger clients. Are there any marketing programs that offer this in a package? I already have the program.
I recently got my diploma at Penn Foster for Web Design and loved it. I thought it was a very involved program. Very good. We recently got our new website at work and another part of my job is to sell advertisment on our site and sell in print media as well. I am hopeing to be able to sell the web advertisement and print media as a package deal. I was looking at Associates in internet technology/multimedia design.
I just want to do my job better and know what I am talking about. Just don't want to spend a lot of money or time. I just want to get in there and do it. I have no formal training in this type of sales. What do you suggest?